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Design Works Gaming Sets Sights on Real Money Market

Mia Gardner | 12 Mar 2019

Arizona-based Design Works Gaming has announced their intentions to licence its gaming portfolio of popular titles and customisable tools to real money gaming operators. Widely regarded as one of America’s top land-based and social casino operators, Design Works Gaming is setting its sights further afield. Not to rest on their laurels of an impressively long and successful track record back home, Design Works Gaming is looking ahead, across the Atlantic, starting with the UK.

Proven Track Record

Founded in 2005 by Las Vegas veteran, Troy Zurawski, Design Works Gaming has established a reputation in providing top performing casino games for the industry’s biggest names. Over the years, the company has created a number of popular titles for land-based heavyweights including Aristocrat, Novomatic, Konami, IGT and Scientific Games.

The industry has most recently seen DWG make the seamless move into the world of social casino. Their track record of creating commercially successful gaming content and features proves that they know what it takes to attract players and how to keep them engaged. Spin Vegas Slots, Super Scratcher Casino and Diamond Sky Casino are three of its consumer-facing brands performing in this market segment.

Hitting The Real Money Market

With a proven performance record for its portfolio of popular titles and promotional tools in both land-based and social casinos, DWG has made its next move and is applying for a GB Gambling Commission licence in order to deliver its portfolio to real money gaming operators. To bolster their move abroad into RMG, Design Works Gaming has appointed an industry heavy-hitter, former Realistic Gams executive, Andy Harris as their UK CEO.

Together with his team, Harris is working to deliver a portfolio of games that have performed with enduring popularity in both land-based and social casino environments to the real money market. Harris adds that DWG’s huge selection of games with its vast array of themes, features and game-types makes the company one of the best slot suppliers in the industry. That, and the fact that they have a number of popular titles that are proven revenue generators that attract players from all demographics.

As a result, DWG draws insight on a wealth of player data that is used to improve their games. According to Harris, it is this insight that is used to design player-focused tools that drive retention and engagement, which are incredibly attractive to online real money gaming brands.

Source:

https://sigma.com.mt/

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